Plain-English guides on trading, investing and market behaviour from a SEBI-registered research analyst in Chennai. Pick a track below and learn in a logical order, not at random.
New to the market? Start here. Plain-English guides that take you from opening an account and understanding who owns a company to picking your first stocks and not losing money while you learn.
A five-step beginner's guide to starting stock trading in India in 2025: understanding trading as a learnable skill, learning market basics (NSE/BSE, risk, candlesticks), opening a trading and Demat account, practising on simulators, and following a structured learning path.
Explains the distinct roles and rights of shareholders, promoters, and directors in Indian companies, with real examples (LIC, Reliance, Hero MotoCorp) and a plain-language comparison of ownership versus management.
A plain-language primer on five foundations every new investor needs: compounding, risk vs return, the PE ratio, market capitalization, and the behavioural biases that trip people up. Includes a worked compounding example and a 10-question FAQ.
A goal-first framework for beginners in India: match stock type (blue chip, value, dividend, growth) to your expectations and time horizon instead of chasing the "best" stock. Includes FAQs on index funds, mutual funds, and market timing.
A risk-first, 7-strategy guide for beginners scared of losing money: fix risk per trade at 0.5-1%, set exits before entries, hold a 1:2 risk-reward, trade one setup, run a 45-minute NSE-data routine, and journal weekly. Includes a first-month roadmap and FAQs.
The market rewards temperament over intelligence. How to control fear, greed and panic, recover from losses, make disciplined decisions, and stay calm when headlines get loud.
A seven-point guide to controlling fear, greed and herd behaviour while investing: accept volatility as normal, hold a long-term plan, check your portfolio less, automate with SIPs and diversify, and use market history as an emotional compass.
Explains the three kinds of stock market loss — capital loss, opportunity loss and missed-profit loss — the unrealized-vs-realized distinction, and a 3-step emotional approach (analyse, discipline, understand loss psychology) to handle drawdowns.
Five behavioural truths every beginner should grasp before investing: the market is always right, it punishes emotional decisions, patience pays off, it teaches through every trade, and it is indifferent to your feelings.
How beginners can beat fear, greed and FOMO with a written plan (IPS), SIPs, and regular rebalancing — arguing that discipline, not market prediction, drives long-term returns.
Explains how investing outcomes stem from both skill and luck: the paradox of skill, choosing a game where you have an edge, and biases like outcome bias and narrative fallacy that distort how investors judge their decisions.
A framework for making better investment decisions by classifying risk vs uncertainty vs ignorance and countering three behavioral biases — overconfidence, confirmation, and recency — through disciplined, repeatable habits.
How fear and greed drive prices, why fear-driven corrections can undervalue strong businesses, and a worked example in India's large private banks (HDFC, ICICI, Kotak) trading below their 5-year median Price-to-Book ratios.
A calm-investor guide to 2025 volatility: how US-China tariff friction and Indo-Pak tensions ripple into Indian markets, why geopolitical shocks are usually temporary, and why disciplined long-term investing in quality businesses beats reacting to headlines.
How to judge a business and decide what to pay for it: dividends and compounding, business quality, valuation, position sizing, and worked company analyses of Britannia and Hero MotoCorp.
A beginner's walkthrough of dividend investing: the four key dividend dates, dividend types, payout ratio and yield explained with simple examples, plus four time-tested criteria for selecting durable dividend stocks.
Explains what stock dividends are, why mature firms like ITC pay them, how they differ from growth stocks, and how reinvesting dividends compounds wealth — a beginner-focused primer with a 5-question FAQ.
Explains how investors can sort companies into great, good, and gruesome businesses using long-term economics — economic moat, ROIC vs cost of capital, capital intensity — with Nestlé India, Balkrishna Industries, and Tata Global Beverages as examples.
Explains the three investor qualities from Thomas Phelps' "100 to 1 in the Stock Market" — vision, courage, and patience — using Warren Buffett's Coca-Cola example to show how long-term holding and compounding build wealth.
Uses a Tina-vs-Bina SIP example to show why an early start beats investing more money later: ₹7.2 lakh from age 25 outgrows ₹18 lakh from age 35, because compounding rewards time in the market.
Weighs chasing one multibagger stock against building a portfolio of multibagger candidates, using a position-sizing example and an illustrative success-probability table to argue diversification wins for long-term, risk-managed wealth creation.
A beginner-friendly valuation walkthrough: how break-even analysis, the time value of money, and probabilistic (expected-value) thinking help investors judge what price to pay for a business, worked through with a TCS example.
A qualitative look at why Britannia Industries leads India's biscuit market: one-in-three biscuits sold, 2.8M outlets, deep rural reach, ₹5/₹10 pack pricing, brand stickiness and negative-working-capital cash flow.
A plain-language profile of Hero MotoCorp's 40-year arc — Hero Honda origins, 110 million bikes, global reach, product line, FY2024-25 record financials, ~30-35% market share, and its EV pivot with VIDA V1.
Technical analysis you can actually use: moving averages, RSI, Bollinger Bands and the flag pattern — each with entry, confirmation and stop-loss discipline, plus a screener to find the setups.
Beginner guide to moving averages: what they are, SMA vs EMA vs VWMA, four crossover strategies (including the golden crossover), and the lagging/sideways-market limitations and common mistakes traders make.
Explains how to read the RSI (overbought/oversold at 70/30) and three practical strategies: timing entries as RSI crosses back through 30/70, spotting RSI divergence for trend reversals, and using the RSI 50 level to gauge market trend.
Explains how Bollinger Bands are built from a 20-period moving average and standard deviation, how the bands behave with volatility, and four setups traders watch: breakout, squeeze, bounce, and trend-riding — with a short FAQ.
A tutorial on the inverted (bearish) flag pattern: how to spot the pole-and-flag structure, confirm the downside breakout, and set entry, stop-loss and a pole-height profit target, with comparisons to the regular flag and double top.
How the market really works under the hood — open interest, long/short positioning, and the free NSE data and EQSIS tools that let you read it and practise risk-free.
Explains long and short positions, long unwinding and short covering in the Indian F&O market, and how to read price-plus-open-interest changes (with a four-row interpretation table) to gauge market sentiment.
A walkthrough of ten underused features on nseindia.com — GIFT Nifty, the option chain, open-interest reports, insider-trading disclosures, IPO tracker, daily P/E and bulk-deal files, and broker-complaint data — with exactly where to find each and why it matters.
EQSIS's free intraday practice tool lets learners rehearse on real historical charts with ₹1,00,000 virtual capital — quick bullish/bearish decisions, position and stop-loss management, and win-rate tracking, all risk-free.
Choosing where and how to learn in Chennai and Tamil Nadu — a decision guide plus neighbourhood course pages for T. Nagar, Anna Nagar, Vadapalani, Velachery, Saidapet, and homemakers getting started.
A beginner's checklist for picking a stock trading institute — pricing bands, universally-accepted course content over "secret formulas", reviews, post-training support, batch size and certifications — with a side-by-side provider comparison.
A local landing post for EQSIS's 6-week beginner stock trading course in T Nagar, Chennai — metro access, Tamil/English classes, simulated live practice, weekly course structure, FAQs and student reviews.
Location landing page for EQSIS's beginner stock trading classes in Anna Nagar, Chennai: a 6-week course outline, metro accessibility, bilingual Tamil/English teaching, simulated practice, and a 7-question FAQ.
A beginner-focused local landing post for EQSIS's Saidapet (near Guindy) stock market classes: a 6-week practical course with simulators, weekday/weekend batches, a week-by-week table, and location-specific FAQs.
Local landing page for EQSIS's beginner stock trading classes serving Velachery (centre at Little Mount, Saidapet). Covers the six-week curriculum, simulator practice, Tamil/English batches, who-should-join, and a nine-item FAQ.
A beginner-focused, location-led landing page for EQSIS's six-week stock trading classes near Vadapalani Metro — covering curriculum, bilingual delivery, simulator practice, batches, FAQs and learner testimonials.
Beginner-focused guide encouraging homemakers in Chennai to learn stock trading in 2025 — covering trading styles that fit limited time, account setup, mock-trading practice, risk basics, and common beginner mistakes, with EQSIS student anecdotes.