This topic contains 11 replies, has 12 voices, and was last updated by  Manikandan 6 years, 1 month ago.

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  • #35928
     Nivedha Kannan 
    Participant
    Rank: Level 5

    Q Score or Q Rating or Q factor is the recognized industry standard for measuring consumer appeal of brands personalities, characters or programs.

    The greater the Q score, more popular the personality or the brand. Mostly used by the media for advertising and public relations maintenance.

    #35944
     arul 
    Participant
    Rank: Level 4

    Q score is the recognized industry standard for measuring consumer appeal of brands personalities,character and programs.

    #35960
     Vishnu varadhan 
    Participant
    Rank: Level 3
    • A scale of measuring the popularity of a person or thing typically based on dividing an assessment of familiarity by a favorable opinion.
    #36026
     vaishali 
    Participant
    Rank: Level 4

    Q score or q factor is the industrial standard for measuring consumer appeal of  brands personality

    #36151
     Shalini.s 
    Participant
    Rank: Level 4

    Q rating example:

    How much u lik the product

    A. One of my favorites.   B. Very Good   C. Good   D. Fair   E. Poor   F. Never heard of.

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