Viewing 5 posts - 6 through 10 (of 12 total)
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  • #35928
    Nivedha Kannan
    Participant
    Rank: Level 5

    Q Score or Q Rating or Q factor is the recognized industry standard for measuring consumer appeal of brands personalities, characters or programs.

    The greater the Q score, more popular the personality or the brand. Mostly used by the media for advertising and public relations maintenance.

    #35944
    arul
    Participant
    Rank: Level 4

    Q score is the recognized industry standard for measuring consumer appeal of brands personalities,character and programs.

    #35960
    Vishnu varadhan
    Participant
    Rank: Level 3
    • A scale of measuring the popularity of a person or thing typically based on dividing an assessment of familiarity by a favorable opinion.
    #36026
    vaishali
    Participant
    Rank: Level 4

    Q score or q factor is the industrial standard for measuring consumer appeal of  brands personality

    #36151
    Shalini.s
    Participant
    Rank: Level 4

    Q rating example:

    How much u lik the product

    A. One of my favorites.   B. Very Good   C. Good   D. Fair   E. Poor   F. Never heard of.

Viewing 5 posts - 6 through 10 (of 12 total)
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